Judith Nuijt
Position
Judith recently completed her master’s degree with her graduate research focused on social sustainability. With her background in healthcare, her research was focused on the health sector. During her master’s, her interest in sustainable strategies and innovation emerged. With a fresh perspective and a healthy dose of ambition and enthusiasm, Judith is committed to contributing to the development of sustainable strategies.
Introduction
A business model describes the rationale of how an organisation creates, delivers and captures value, in economic, social, cultural or in other contexts. It can be used to describe and classify businesses and to explore possibilities for future development.
Objectives
The (Sustainable) Business Model module addresses the components of a business model and how you can use it to connect your customer to your business.
- Contribution of business models
- Components of business models
- Components of sustainable business models
- Golden circle method
- Business model canvas
- Strategic driver & innovation loop
Method
Follow lessons
The module consists of a series of different lessons. Start by reading the theory and evaluate your knowledge by taking the quiz.
Hands-on application
Successfully apply and test your theoretical knowledge in the hands-on application.
Complete the course
When you finish all the lessons, the application and completed the assignment you’ll successfully complete the course.
Estimated time
Approximately 4 hours to complete.
Key take-aways
What you will learn
- Knowledge of the different (sustainable) business model components
- Design a complete business model
- Effectively communicate your beliefs and core values in order to connect with your customer
- Applying the business model canvas to your business
- Applying the strategic driver and innovation loop to your business